- Doing Business in Russia (October 29, hall 7, level 4) – traditional complimentary seminar (in English) for foreign exhibitors & show visitors remains to be the main source of the key information for foreign market players, spotlighting Russian perfumery & cosmetics market in facts & figures, consumer profile, peculiarities of entering Russian regions and CIS countries, spa and salon industry development, perfumery & cosmetics legislation in Russia and so on.
- X Cosmetique News Forum (October 28-30, hall 1, level 4) is an excellent opportunity to regard the local industry from within, meet market analytics, trendsetters, global and national research groups together with manufacturers, buyers, retailers, private label specialists, PR and consulting agencies, and to exchange their opinions on further industry development. Over 600 industry professionals from Russia, United Kingdom, Belarus, Bulgaria, Brazil, Germany, Israel, Kazakhstan, Italy, Lithuania, Moldova, USA, Ukraine and France flock to the event for new experience and ideas, dwell upon marketing, distribution, retail, consulting, research, advertising and PR in beauty industry under the new economic circumstances. In 2009 representatives of the leading research companies will report on the Russian cosmetic market in facts and figures, consumer behavior and the new scenario of the market development in the new economic circumstances, new trends and innovations, the most popular products and brands, as well as peculiarities of the perfumery market and premium segment development during the crisis. A special part of the forum will be devoted to practical issues. Representatives of the global companies will demonstrate the unique marketing techniques and strategies, which work during the economic recessions. This year the program will also include a special seminar for regional retail chains where leading market experts will share their experience on how to optimize the assortment matrix, work with suppliers, compete with federal retail chains, and will discuss other problems of the regional retail.
- XIV International Scientific and Practical Conference of Perfumery and Cosmetic Association of Russia "Cosmetic Products and Raw Materials: Safety and Efficacy" (October 28, hall 8, level 4)
- IV All-Russia Convention for Beauty Salons (October, 28 – hall 7, October 29 – hall 5, level 4) – managers, owners and administrators of beauty salons and institutes get together from all over Russia to discuss actual problems of the professional beauty business. Today it serves as real business guide on Russian salon market.
- Contest "The Best Administrator of the Beauty Industry", final (October 29, hall 5, level 4, level 4) – administrators of beauty salons will have to demonstrate their professional skills and abilities in running business and coping with clients’ needs and emotions.
- Nail Service School (October 28-29, hall 2, level 4) is an educational event, organized by Nail Service magazine specially for nail industry specialists. The event focuses on all the aspects of nail industry – from nail modeling and design to problems in management and administration of the nail studios.
- IX Championship on Nail Design (October 28-29, hall 11, level 4) is open for every certificated nail-designer to show creative ideas in nail design with acrylic or gel technologies.
- III International Championship on SPA massage, final (October 30, hall 2, level 4) – parade of original massage techniques practiced in spa, professional competition of masters on spa-massage from all over the globe combined with bright fascinating show on various methods of massage techniques by professionals of massage and other health industry fields – fitness, yoga, music therapy, Chi Kung, Wu Shu etc.
- Independent Championship of Hairdressers and Stylists of Russia, final (October 29-30, exhibition hall 12, main stage) - one of the brightest and unforgettable shows of the exhibition, where participants demonstrate the miracles of hairdresser's art, creating the beautiful images which reflect the latest tendencies of hair style and make-up. The championship attracts hundreds of spectators, including representatives of the Russian and foreign mass-media. The jury of the competition involves champions of Russia on hairdresser's art, professional stylists and art directors of the most celebrated cosmetic brands.
- II Open Show-Tournament "De Cor Visage – De Klie". The theme of the tournament – “The Mystery of the Universe birth”. (October 28, exhibition hall 12, main stage)
- Moscow International Make-Up Championship (October, 31, exhibition hall 12, main stage) – one of the most fascinating shows of the exhibition. This year the theme of the championship is devoted to Barbie and its 50th anniversary. Participants of the show will have to demonstrate not only professional skills but a highly creative approach, as for 45 minutes they will have to present a beautiful image reflecting all the latest trends in style and make-up.
- Profmeeting "Farma+Beauty" (October 29, hall 4, level 4) – specialized event in the format of professional meeting targeted at pharmacy chains representatives and heads of cosmetic companies, the format of the meeting includes a professional conference, observing the most acute issues of the parapharmaceutical market, presentations of new products, disputes and discussions involving market experts.
Download detailed exhibition concurrent program (Adobe Acrobat, 893 KB)