Since 1994 InterCHARM has been making the case for trade fair as a launch pad for small and medium-sized enterprises as well as new and innovative products. It has become the best and most prestigious platform for European beauty market players, and all those interested in the region. The largest show in the area allows launching new product, overcoming objections, generating immediate sales and doing all that cost-effectively. As a result over 1400 companies from 46 countries and more than 130 000 specialists from all over the globe became InterCHARM clients.
Benefit from participation in InterCHARM:
- Spotlight yourself among the other successful market players, consolidate an image of the brand and company on local and global scale;
- Get a full idea of Russian cosmetic and perfumery market: actual technologies and innovations, the latest trends and the best trademarks, offers and services;
- Launch a new product with the guarantee of the success on the professional market;
- Reach the clients’ needs, and aim at customer`s preferences;
- Solve the first-key problems in 4 days saving your time and efforts;
- Organize seminars, workshops, trainings, business meetings;
- Present your products in Novelties Gallery and ZOOM area of innovative and niche products;
- Use press-center services for effective communication with business press, glossy magazines and public opinion leaders;
- Organize pre-arranged individual meetings with B2B visitors – major buyer companies from the most developed cities of Russia;
- Participate in business and educational program and business meetings with foreign counterparts;
- Travel to InterCHARM at the best rates provided by the partner companies.
InterCHARM is an example of a highly effective model of business communication:
- Every participant of the exhibition is provided with high-end business communication tools. Comprehensible segmentation and navigation system where every section is marked with a unique sign and color, professional approach at clients’ attraction and retention, etc. – all these tools strengthen beneficial properties of the show.
- Every year the show organizers develop new effective methods of collaboration that rates InterCHARM among the best-organized events in the world.
Information for exhibitors:
Exhibitor guide
InterCHARM 2009 application form
Zoom application form
Novelties Gallery application form
FormulAction application form
Advertising in official catalogue
Conditions of participation
Nomenclature of products
Standard stand types
Stand layout order form
Fascia lettering form
Additional equipment
Accommodation & travel
Marketing request book
Cost saving tools
Useful information
For more information please contact:
Tel/fax: (+7 495) 937-6861/62
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